What is Augmented Reality?

Augmented Reality describes the ground-breaking and trend-setting computer technology which combines the real with the virtual world. Live video images are digitally processed, whereupon virtual interactive 3D objects are integrated into the display.

Augmented Reality can be applied to practically all areas of everyday life.

The effect both impresses and astounds at the same time.

AR-Video Clips

AR-Examples

Technical provision of ARE-Software:

SANBREEZE ARE-Software can be delivered in two ways. As native application for Microsoft Windows or Apple Mac OS X and as online internet application for a wide range of browsers. Explore the various advantages of each of the two delivery types:


Online Application
  • No extra costs for supplier
  • Easy & uncomplicated software implementation on websites
  • ARE-Software can be run in external windows
  • Customer friendly background running software components


Native Application
  • Fully customizable user interface
  • ARE-Software can be run directly from CD-ROM, DVD etc.
  • No installation is required
  • No internet connection is required

Specific reasons for choosing AR:

  • Infinite scope for design and implementation
  • Each 3D-Animation is entirely interactive
  • Minimal technical requirements needed
All you need is a computer, a web-cam and a graphical Artwork.
See System Requirements for more informations.












Six reasons for using Augmented Reality:

  1. Brand strengthening with innovative products
  2. Competitive advantage due to pioneering
  3. Added value will increase advertisement deals
  4. Multimedia-based contents support editorials and generate customer loyalty
  5. Establishment of rewarding multiplier values due to integration of AR-Features in existing columns (e.g. 'Cooking' or 'Games')
  6. Exploitation of new target groups and reactivation of old target groups

System Requirements:

  • Computer with an Intel processor
    Intel Core 2 Duo or higher recommended
  • 1 GB of RAM
    2GB of RAM recommended
  • Graphic card with 256MB of VRAM
    512MB of VRAM recommended
  • Windows or Mac OS X
    Windows XP with Service Pack 2 or higher, Vista and Windows7
    Mac OS X 10.5.x or higher
  • Web-Camera
    All supported DirectShow/WDM/QucikTime cameras can be used
  • Internet Browser
    Recommended for online ARE-Software
    Support for Internet Explorer 7 or higher, Firefox 3 or higher, Safari 4 or higher
  • Graphical Artwork

Contact:

  • SANBREEZE GmbH
    Multimedia Productions and Services
    Friedrichstrasse 55A
    10117 Berlin - Germany

  • Phone: +49 30 206 54 79 0
    FAX: +49 30 206 54 79 29

    Email: are@sanbreeze.com
    WWW: www.sanbreeze.com



  • General Manager: Daniel Martin, Mario Briesemeister
    HRB 107277 B, Amtsgericht Berlin-Charlottenburg
    VAT-ID: DE 254250402